The $400,000 magazine story
In an online chat, NYT Magazine editor Gerald Marzorati says that this weekend’s big piece on one hospital after Hurricane Katrina cost $400,000 to produce:
The Magazine is publishing a 13,000-word piece on Sunday (it will be up online earlier) that we did in partnership with ProPublica, the independent, not-for-profit newsroom. One of ProPublica’s editors and I did a back-of-the-envelop calculation yesterday of what the total cost of the piece actually was, figuring in several years of reporting and nearly a year of editing. Estimate: $400,000.
